Facebook Naming Conventions

Choose any one of the subset topics below to stay organized when structuring your campaigns, ad sets, and ads inside of Facebook's Power Editor (the proper way create, edit, and manage Facebook Ad Campaigns)

 

Campaign Level: 

 

Client Name
Page Name
Item Promoted
Objective
Other Variations

 

Ad Set:

 

Daily/Lifetime Budget
Scheduling
Audience Targeted
Placement
Optimization
Pricing
Other Variations

 

Ad:

 

Inline Post, Promoted Post or Unpublished Post
Copy Details
Imagery Details

Questions? Leave your info and we'll be in touch!

  • (over the last 30 days)
  • (The more detail, the easier it will be for us to give you the best answer - Or, we can jump on a call if you leave your # above)